How to Use Impulse Shopping in C-Stores to Increase Profits
In a scientific telephone survey of 1,000 adult Americans, 75 percent said they have made an impulse purchase. By definition, impulse buying is the act of purchasing something unplanned after feeling the sudden urge to buy a product. This often happens when a customer has come into your c-store to buy a specific item but […]
What Does IoT Mean for Your Retailers?
By now we’ve all heard of the Internet of Things (IoT). But what does it mean for everyday merchants? And what should payment service providers know about this trend?